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Who it's for

Wellness & recovery

Recovery services sell on how people feel, which makes them hard to prove and easy to cancel. Body composition scanning gives you a measurable spine to hang the rest of your services on, and one link members recognize for all of it.

What changes for a wellness facility
Services bookable through one link
All of them
Measurable progress markers for members
Monthly
Cross-booking from scans into services
Automatic

Feeling better is real. It is also unprovable.

Recovery and wellness services deliver genuine value that members struggle to articulate three months later when they are reviewing their subscriptions. Without a measurement that moves, the service competes against every other discretionary line item on nothing but memory.

Today
  • Members book services ad hoc, by text or at the desk
  • Value is felt but never measured
  • Each service is sold separately with its own conversation
  • No reason for a member to come back on a schedule
  • Utilization across services is invisible
With MARCH
  • One booking link members recognize for everything
  • Monthly body composition data as a measurable anchor
  • Scans route members into the services that fit their goal
  • A 30-day rhythm built into the member relationship
  • Utilization visible by service, staff member and time slot

How MARCH works in a wellness facility

The scan is the recurring appointment. Everything else attaches to it.

1
One link covers scans and services

Body composition appointments, consults, classes and recovery services all sit behind the same booking flow. Members learn one thing instead of four.

2
Intake does the routing

What a member says about their goal, schedule and obstacles determines what they get offered. Someone training hard and sleeping badly gets pointed somewhere different from someone starting from zero.

3
The scan gives you a number that moves

Lean mass, body fat and segmental composition tracked monthly, with a 3D model the member can compare over time. That becomes the objective marker your other services can be measured against.

4
Services get offered in context

A recovery service offered on a results page, tied to what the member's own data and intake answers show, converts far better than the same offer made cold at the front desk.

5
The 30-day rhythm pulls members back

Automatic invites at day 30 and a second nudge at 37. A measurable reason to return is what turns a drop-in facility into a membership.

6
You see utilization across everything

Which services fill, which hours are dead, which staff are at capacity. One screen, reviewed weekly.

Practical notes for wellness operations

Wellness and recovery facilities carry scope-of-practice questions that a commercial gym mostly does not.

Scope of practice
Nutrition frameworks are built by registered dietitians and reviewed by your staff before delivery. Anything a member's intake flags as clinical is routed to a human conversation rather than an automated plan.
Mixed service types
Scans, consults, classes and recovery services each get their own duration, staff assignment and availability. They share one member-facing link.
Staff calendars
Every practitioner gets their own bookable calendar, with waitlists that fill cancellations without a phone call.
Member communication
Reminders go by text or email. Nothing to download, which matters for an older or less app-fluent membership.
What it asks
Setup is roughly twenty minutes plus one staff session. The ongoing load is the appointments themselves plus a weekly ten-minute review.
Proof

Gyms we've helped

Real named facilities, real numbers, with permission to be cited. The slot below is built and waiting — it stays empty until a pilot signs off on being named.

Case study slot

[Facility name], [city]

For a wellness facility the compelling number is usually cross-booking: how many members who came in for a scan ended up booking a second service. Name the facility and the window measured.

[ ]

Scan-to-service cross-booking rate

[ ]

Change in repeat visit frequency

[ ]

Change in service revenue

Fill this in before launch. These three figures and the story around them need to come from one named facility that has agreed in writing to be cited, with the date range the numbers cover. Performance claims in advertising have to be substantiated before they run — an unsourced number is worth less than no number at all.

Is this a fit for your facility?

Clear about the edges.

Good fit if
  • You offer body composition scanning alongside other services
  • Members buy services repeatedly rather than once
  • You want one booking experience across a mixed service menu
  • Measurable progress would help you defend renewals
Probably not if
  • Purely clinical settings with medical records requirements need a compliance conversation first — MARCH is not a medical records system
  • Facilities without scanning equipment get limited value
  • If every service is one-off by nature, the monthly cadence has less to work with

One link for everything you offer.

Book a 20-minute walkthrough. We'll map your real service menu onto a single booking flow on the call.

No card required. We'll never contact your members.
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